Magento Commerce
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Magento Commerce is an award winning, open source, community based e-commerce product developed and maintained by Verian. There are a vast array of e-commerce solutions on the market, both proprietary and open source, but we believe that the Verian open source Magento Commerce product is the best in its class. |
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Magento Commerce has been developed with strict standards in its core code base, has an MVC architecture, and with extensibility in mind can be intergrated with other systems such as ERP/Accounting packages.
Front
Magento Commerce has a powerful slick frontend that allows you to categorize your products, add multiple pictures, descriptions and attributes. If you require something a little more customised we can configure the frontend to work in a way that improves your web site vistors and customers experience, increasing conversion rates. Coupled with our Web Design Magento Commerce is the solution.
Integrate
Your business processes will have been developed and have evolved over time to provide your customers with a great experience. We would not aim to change any of these unless they were to improve your business, but develop some integration points where Magento Commerce can fit in. This is where Red Zoo Internet can build, integrate or install software modules onto the Magento Commerce platform that will integrate with your processes and keep your business running smoothly. For example when an order is placed the Magento Commerce system tells your warehouse system that a product has been sold and to ammend the stock levels accordingly.
Extend
If the Magento Commerce product doesn't do exactly what you need, then dont worry, because of the open source structure we can either develop you an extension/module or we maybe able to find and install one from the Magento Commerce Community. We would seek to see if there is already a solution that fits the bill, if not we would start from scratch and develop for you.
Host
Magento Commerce is a superb product, but it does require a finely tuned Web Application Hosting package to operate efficiently. Not that we demand you host with us, but using a £3.99 per month mass hosting provider probably wont unleash the full power of the Magento Commerce solution.
We only host our own developed client solutions, meaning that we can maximise the power of the server by configuring it to run Magento Commerce well. We have Server Software running in special configurations that maxmimise the potential of your Magento Commerce installation.
SEO
Although Magento Commerce is a search engine friendly solution, it cannot simply be installed and expected to yield thousands of hits per day. The Magento Commerce product has been built and developed with the tools and functions to configure and tweak, to make it search engine friendly for your business, but without prior knowledge and experience with Magento Commerce and Search Engine Optimisation, it would be difficult to get the most out of those tools and functions.
Our PHP Developer is also our Search Engine Optimisation Consultant. He knows the exact Search Engine Optimisation reasons behind making tweaks and changes, but also knows how to make the tweaks and changes to Magento Commerce. In many situations Search Engine Optimisation recommendations are made when a solution has already been implemented, which is fundamentally the wrong way to implement this kind of service.
When Red Zoo Internet implement a Magento Commerce solution we make sure that Search Engine Optimisation is implemented as the solution is installed and planned right from the start. This is where we can ensure that there are no gaps and holes in the solution.
Please see Search Engine Optimisation
Convert
We consider Conversion Rate Optimisation right from the start when developing a solution and its a big part in our Web Design service. Its all good and well having a perfect traffic laiden web site, but if you cannot convert visitors into buyers on your site then you are throwing away your marketing budget. Just like a good sales and marketing system in the high street where marketing drive footfall and sales people drive conversion from the footfall. Your web site needs to be doing the same.
With Magento Commerce we can use Conversion Rate Optimisation techniques on your site, such as product landing pages, callout product boards placed continually through the site, headings, banners and specially colored buttons to convert customers. We can use funnelling techniques that drive customers down to certain products increasing individual product conversion rates.